Amazon’s built-in value monitoring characteristic now lets you see how a lot a product’s value has modified over the previous yr. To make use of the characteristic, open the Amazon app and choose the “Value historical past” button subsequent to the merchandise’s value, or ask Amazon’s AI assistant Rufus.
The enlargement comes simply weeks forward of Amazon’s annual Prime Day occasion, which California Legal professional Normal talked about in his “value fixing” lawsuit towards the retail large. Within the lawsuit, Bonta accuses Amazon of pushing different firms to lift the worth of their merchandise at different retailers within the days main as much as its annual offers occasion. Bonta additionally claims Amazon “bullied distributors to hike up the worth of their merchandise bought at different retailers, or secured the removing of those merchandise altogether.”
Amazon’s expanded value monitoring software is now obtainable within the US, UK, and India. Although the corporate initially rolled out the built-in tracker in 2024, you can solely view an merchandise’s value throughout 30 and 90 days till now. You too can use third-party instruments, like CamelCamelCamel and Keepa, to test product value historical past on the positioning.

