Shirlaine Forrest/Getty Photographs
Pop star Dua Lipa has taken authorized motion in opposition to Samsung, accusing the electronics large of utilizing her face to promote TVs with out compensation or permission. As first reported by Selection, the lawsuit additionally claimed Samsung is liable for copyright and trademark infringement, together with “unauthorized business exploitation.”
The criticism stems from Samsung utilizing a picture of Lipa’s face on cardboard packaging for its TVs final yr. The English musician discovered round June 2025 and repeatedly demanded Samsung cease utilizing her likeness on the packaging. Nonetheless, the go well with claimed that Samsung’s response was “dismissive and callous,” whereas the merchandise in query are nonetheless being offered to today. Within the criticism, Lipa’s legal professionals mentioned that Samsung has profited from utilizing her picture, giving the impression that Lipa has endorsed the product when she hasn’t. The lawsuit additionally quoted posts on X that instructed some clients would purchase the TV after seeing Lipa on the field.
“Samsung’s infringing conduct makes a mockery of [Lipa’s] exhausting work in establishing a profitable model and has disadvantaged her of the flexibility to manage and monetize her property,” the lawsuit learn. On high of the alleged ill-gotten financial positive factors, the lawsuit added that Lipa owns the copyright to the {photograph} used on Samsung TV bins, because it was taken backstage on the Austin Metropolis Limits Pageant in 2024. It is not the primary time that Samsung TVs have been hit with authorized hassle both, since Samsung was certainly one of 5 TV producers to be sued by Texas’ lawyer common, Ken Paxton, in December for utilizing ad-targeting adware on their TVs. We reached out to Samsung for touch upon the Lipa lawsuit and can replace the story once we hear again.
